Color

Don't use color or gradients to indicate AI

AI features use the same colors as other interface elements.

  • In a future where AI features are ubiquitous, attracting attention to every AI element across the interface will be overwhelming or distracting.
  • The color palette was carefully designed to account for status associations and accessibility requirements.

Do not use gradients and color coding for AI features.

  • This avoids conflicting with existing status colors and color associations.
  • This avoids the additional accessibility and coding challenges associated with gradients.
  • This prevents confusion between hybrid style marketing materials and interface functionality.

Learn more about how Red Hat uses color in the Red Hat brand, the Red Hat Design System, and PatternFly.

Color associations and statuses

Across Red Hat products, web experiences, and marketing materials, these common color associations are used to communicate with color. Continue to use these same associations for AI features.

Status or association
Severity level
Color
Use case
Red Hat
0
Red
Brand color, use sparingly for most impact
Neutral
0
Teal
General, no severity
Info/note tip
0
Purple
Helpful information, previously clicked link
Success
0
Success green
Success state or an action was successful
Null/not available
0
Gray
Unavailable or unimportant
Link/interaction
0
Interaction blue
Link, button, or other interactive element
Warning
1
Yellow
Act now to avoid a destructive action or error
Caution
2
Orange
Non-destructive action or fixable error
Danger
3
Danger red-orange
Destructive action or critical error

Color do's and don'ts

  • Example including "Edit with AI" and "Ask Red Hat" buttons and an AI filter icon button all matching the expected UI colors
    Use the same colors for AI features as the rest of the interface.
  • Crossed out example UI, where the button components have been colored purple
    Don't color-code AI features or use colors that are different from the rest of the interface. This could create conflicts with established color associations and statuses.
  • Crossed out example UI, where the buttons have gradients
    Don't use gradients to indicate that something is or uses AI.